Product Red is a business model to sell goods and services, specifically for raising funds to buy and distribute anti-retinol medicine for those with AIDS in Africa. You can buy everything from a Product Red safety pin at the GAP that costs a dollar, to cell phones, credit cards, clothing, watches, and iPods, all with profits going to help ease the suffering of those dying of AIDS.
So far I have bought 3 safety pins. The total cost to me? Three Dollars. What that means to someone with AIDS? My purchase provided 25 single-dose (nevirapine) treatments for mother and baby, to prevent the transmission of HIV from mother to child.
To learn more about Product Red and the efforts you can contribute, visit there website.
http://www.joinred.com/manifesto.asp
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